Label System: Utilitarian Brutalism. Industrial packaging stickers and technical label design exploration for Project: CONCRETE_SCENT.
by Kseniya Artman
A visual exploration of utilitarian brutalism in packaging design. Created for the CONCRETE_SCENT project, this series of technical labels is built strictly on the structural principles of the K.S.A.R. method — finding order in chaos through rigorous grid systems and functional typography. No decorative elements were used. The design relies entirely on raw data, technical specifications, barcodes, and precise architectural schematics. Typography acts as the foundational structure, maintaining a confident and neutral tone across different tactile backgrounds (kraft paper, industrial grey, off-white, and heavy black). Pure function translated into a bold visual language.