Jubi Branding: Logo concept

by Miquido

Say hello to Jubi, a new brand identity designed to feel light, warm and human, just like the name. At the centre is a simple, cheerful logo – a circular mark with a subtle smile that captures what Jubi stands for: ease, positivity and a more human approach to renting. This friendly face leads the way for the entire visual language, setting a tone that’s approachable, optimistic and quietly confident. Branding by Aleksandra Reder, photo credit: Laura Murray