Finito - Building a Finance Brand Identity

by aurelien

Creating a finance brand that stands out is always a challenge. With Finito, a finance branding concept, we focused on the intersection of minimalism and a futuristic approach, paired with an electric color. We use dynamic layouts throughout the experience to reinforce the brand and contrast with the minimalist aspect. Many of our clients now challenge us to use 3D assets in our projects. Check out the full design on Behance: https://www.behance.net/gallery/203830955/Finito-Branding-Web-App-Design-for-Finance What features would you like to see in a finance app design?