66M Users in a Year: Growth Design Case Study

by Kristina Volchek

In 2022, Sweatcoin became the world's most downloaded Health & Fitness App. One of the features that helped to gain more than 66 million new users that year was our 'Scratch The Prize' referral feature. You can find the full case study on my website - https://kristi.digital/shots/growth-design-case-study-66m-new-users-in-a-year.