A Different Path logo

by Zlatko Najdenovski

My entire December‘s creative work revolves around the colour green. And the biggest contributor to that is Scott—a client, a visionary and a helpful soul. For the logo redesign, I constructed a custom font that is legible enough but also organic, resembling branch stems. It‘s supported by a mark that purposefully has no clear meaning but alludes to a feeling of joy, support, and optimism.