
BL/S®1y
Been playing around with Nike’s identity and the idea of motion-as-energy.
This is a personal exploration for SS/25 — fully done in Unicorn.studio, real-time, and slightly obsessed with symmetry, force, and fluidity.
The logo?
It spins like it owns the timeline.
Tech meets sports meets a black hole of branding — and I’m here for it.
Wanted to see how far a single symbol can go when it starts… moving.
Call it motion therapy. Call it a visual experiment.
Either way, it’s weirdly satisfying.
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